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苹果地图广告正式在美国、加拿大上线，且无法关闭_我的网站

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    Illustration: Liu Rui/GTUS Pentagon official Elbridge Colby's latest Manila speech, in which he called on allies to "invest more" in their own defense and stressed that Washington wants "partners, not protectorates," has drawn attention from some Philippine media. Colby's claims also expose the fragility of the Manila-Washington alliance and Washington's push to enlist "Indo-Pacific" allies in serving its own strategic interests, a Chinese expert said, warning that the Philippines, by placing itself on the front line of provocations against China, risks being a geopolitical pawn left to bear the consequences on its own.
While delivering a speech at the Stratbase Institute in Manila, Philippines, on Monday, Colby, the Under Secretary of War for Policy, laid out the US' so-called "flexible realism" approach to the Indo-Pacific, stressing that the US is "definitely not disengaging from Asia" but strengthening its forward posture and seeking to build a "denial defense" along the First Island Chain, according to a transcript of the speech released on the US Department of War website.
At the same time, he called on US allies and partners to step up, invest more in their own defense, and take responsibility for their own sovereign security. "We are looking for partners, not protectorates," Colby claimed.
The claims have drawn attention from some Philippine media outlets, with some linking them to the South China Sea issue. However, the transcript of Colby's speech showed that he did not mention China, the Global Times found. 
A Manila Bulletin report noted that after calling on allies to invest more in defense, Colby cited the Philippines as an example of the "kind of partner Washington wants to work with." He praised Manila for "strengthening its military and coast guard capabilities while deepening operational cooperation with the US" amid what the report described as China's "aggression" in the South China Sea.
Colby's visit to Manila marked his first official trip to Southeast Asia as an undersecretary under the Trump administration. He is scheduled to travel from Manila to Jakarta, Indonesia; Bangkok, Thailand; and Phnom Penh, Cambodia, said the report.
Meanwhile, a Manila Standard report interpreted Colby's remarks as showing that "the US is working closely with the Philippines" to strengthen Manila's military capabilities and protect its sovereign rights in the South China Sea, despite the fact that Colby did not mention China in his speech.
The US appears to be adopting a more retrenchment-style approach, shifting from leading directly to relying on regional allies to take the frontline role while providing support. This approach allows Washington to advance its interests while lowering its own costs, Song Zhongping, a Chinese military affairs expert, told the Global Times.
Song noted that Washington seeks to use repeated maritime frictions to tie down Chinese resources, which helps explain Colby's praise for Manila: the Philippines bears part of Washington's strategic burden while receiving largely rhetorical US support.
A South China Morning Post report on Tuesday noted that Colby avoided mentioning the recent disputes over Huangyan Dao, despite Washington having criticized China's establishment of a nature reserve there just two days earlier. The report described the omission as a "measured tone" ahead of a potential meeting between the Chinese and US leaders.
Washington's primary concern is its own interests. At the core of its "Indo-Pacific strategy" is strengthening its alliance network by pushing partners such as the Philippines to shoulder greater security burdens in pursuit of US strategic goals. As US-China diplomatic dynamics evolve, countries serving as Washington's geopolitical spearheads in confrontations with China risk being left behind, said some observers.
Song noted that this also reveals the fragility of the US-Philippine relationship.
The US has encouraged the Philippines to take the front line in confrontations with China while offering mostly rhetorical support. Should tensions escalate, Manila would bear much of the cost on its own, said the expert. 
。     8 月 26 日消息，苹果地图中的广告已经正式在美国和加拿大上线，这意味着 iPhone 和 iPad 用户在搜索地点以及查看“推荐地点”时，都可能看到广告内容。苹果早在今年 3 月就宣布，计划在地图 App 中引入广告，并表示该功能将从夏末开始陆续推出。苹果近日向 9to5Mac 证实，过去几天里，部分用户已经开始看到地图广告，未来几周广告的投放范围还将进一步扩大。用户在发起搜索时，“推荐地点”区域可能会显示广告。如果用户搜索的关键词被某家公司购买了广告位，那么相关广告也会出现在搜索结果中。

二 | 广告将被置于搜索结果的顶部，每组搜索结果最多显示一条广告。目前，苹果地图并没有提供关闭广告的选项。不过，这些广告会通过蓝色的“Ad”标签进行明确标识。苹果表示，用户在地图 App 中与广告互动的行为不会与 Apple 账户关联，相关数据也不会与第三方共享。

三 | 事实上，苹果整个夏天都在为地图广告的上线做准备，此前已经有迹象显示，iOS 26 的更新中开始出现与地图广告相关的内容。今年 8 月，苹果开始允许企业购买地图中的广告位，并推出了一项激励措施：企业购买广告后，可获得相当于未来广告支出 15% 的广告额度。据了解，根据苹果的《广告服务政策》，家政服务、保释担保以及加密货币 ATM 等类别的广告目前不允许在地图 App 中投放。

四 | 至于宣传或涉及医疗服务的广告，则可能获得批准，但苹果会根据具体情况逐一审核。

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Published on:07:11:53